CraZee Store - Licensing

In the last year, Crazee Thingz have been busy negotiating contracts with some of the biggest and most recognisable brands in the World. Crazee Thingz owns the global patent for the puzzle giving us the future opportunity to extend the licence further afield. The products appeal to adults and children and are expected to be a big hit. Don’t tell the children but the puzzles are also educational and brain stimulating, they improve logical thinking and don’t involve a computer screen!
Working with Lyle’s, we have created a puzzle out of the oldest brand packaging in the world, the Lyle’s Golden Syrup Tin has become a Crazee Puzzle Tin. Originally Lyle’s were looking for a unique corporate gift but we recognised the opportunity to bring this great product to a wider audience. A licence agreement has been put in place that allows us to sell the puzzle to retail and trade and thus optimising the potential from this wonderful, unusual puzzle.
 
Our Crazee Sports Ball range has opened negotiations with some top sporting organisations and brands. The products have huge appeal, are totally unique and can quickly and easily be adapted to licensed products. The opportunities are endless but, for example, we are in discussions with FIFA to licence official World Cup branded Crazee Footballs.
 
The mechanism inside of the Crazee Balls allows us to turn any 3D object into a puzzle allowing us to use the business model of the Lyle’s agreement with any well known, well loved brand and sell it for combined benefit of the brand owner, ourselves and the consumer.